Friday, July 18, 2014

Time To Stand Out

Time To Stand Out
July 18, 2014
Written By Lillian Watson

     Yesterday I was browsing my newsfeed on Facebook and I noticed a question.  The question was, "What direct sales companies offer at least 35% commission and 20% off your own product? I am looking to sign up with them."  So, this peaked my interest to see how women responded and I clicked on it.  The responses were simple, "XYZ company has 40% commission." etc.  Then I saw the OP ask what the difference between 2 romance companies were, and what another company sold.  Ladies and gentlemen you can not just tell a potental recruit what your commission is and expect them to just sign.  EXPLAIN what your company sells, why you chose it, and what benefits it offers.  Give a testimony.  This is where it is time to stand out.  

     I responded to the woman that she needed to take the time to figure out if there was a company that she already used their products enough that she would be able to sell the product.  You can not just jump into selling Pure Romance for example and have never once used a lubricant.  Well, you can, but it will be really hard to explain why you think that lubricant would be great for another person.  You also can't sell Advocare if you have never used even Spark.  It is hard to tell about a company you have no experience with.  That is why as direct sales consultants it is important for us to make sure that the potential recruit knows what we offer.  It is why MESSAGING the woman would have been better.  It is also why knowing how to recruit will benefit you.  Many of the women I saw respond were not recruiting in a way that would have drawn my attention to them.

     One thing that you want to eliminate is the over abundance of recruiting posts.  If you post that "Scentsy starts at 20%, but you can easily move up to 25% after you reach xyz" you do not then 5seconds later post, "Oh and you can get xyz by recruiting your first person, and then reach abc by adding 3 more people."  First off that first post was fine as long as you also explained how you felt about Scentsy.  Example, "Hi Jane I'm Anna an independent consultant with Scentsy.  It seems as if you have already gotten a wonderful amount of responses, but I wanted to also share about Scentsy.  Scentsy is an absolutely wonderful company that has given me the opportunity to bring in extra income to support my family by selling warmers, amazingly yummy smelling bars, and household scented products.  I have been able to reduce XYZ bill, and I am working on ABC bill.  We offer new consultants a 20% commission with the ability to move up to 25% after selling $XXX.  If you would like to know more information on Scentsy or the Scentsy opportunity I would appreciate the opportunity to share it with you.  Do not feel pressured at all, but my email is Jane@ScentsyChick.com and I'm available to answer your emails usually within 24hrs."  See here you sound professional and not pushy.  You do not seem like you are a tiger ready to pounce at fresh blood.  You also are not telling her that to earn more she has to recruit right off the bat.  She may not be comfortable signing a person her first day out in your company.  So, limit the talk of her recruiting when you are talking.

     If you are meeting a person in person that is a potential recruit DRESS TO IMPRESS and buy them a drink (coffee/tea/soda).  Buying that will set a good impression, and it is a tax write off.  The reason I chose to continue to party with Pure Romance before signing is because I was impressed that they looked professional and not like trash.  Impression is a lot.  I admire that Posh consultants can wear jeans and a Posh shirt to party in.  I admire that about Scentsy too.  When it comes to recruiting though, you want to make a difference and show them that you are going to be a great person to work with.  This can be achieved with jeans, but wear a nice dress shirt pressed.  Look like you mean business.  I will not sign up with a person who is wearing jeans and a tank top.  I will not sign with someone wearing $1 flip flops (and I love flip flops).  I will not sign with someone wearing ratty sneakers.  I will sign with someone who shows enough dedication to her company that she dresses to impress.  

     Another idea for when you are meeting a person is to make sure you have a tablet or computer handy.  Many women will tell you not to do this as it seems pushy.  I liked having my tablet and/or laptop with me because I could easily pull up pictures of the fun I have with Pure Romance.  I often brought my iPad so that if a woman was ready to sign I could help her sign right there without having to print off paperwork.  It also allowed me to help her set up her website immediately, walk her through the training area, and get her trained on her online office.  I am not only tackling the recruiting, but I'm tackling the first day of training also.  Showing her how to do these helps set her up to go explore more when she heads home.  

     If you are not meeting with a new recruit in person please make sure that if you notice they sign with you you contact them with in 24hrs.  Just recently I signed with AVON and I have yet to actually get a CALL from my director.  I got an email (1), but that was almost a week after I signed.  I am not impressed at all.  One simple phone call can make them feel like they actually matter.  Welcome your new team members with open arms.  This is going to make a big difference in the way they see you.  

     Well, I am going to cut it off here.  This is again a lot of information for one post.  I will continue on with it at another time.  There is A LOT of information on how to recruit that I want to share, but we would be here for hours on end.  Next time we will cover Sponsorship Packets.  Remember to start by setting yourself apart from the others and not being a hungry tiger pouncing her food.  Have a great day.

No comments:

Post a Comment